Smartphones are basically cell phones on steroids. They allow you to make phone calls and do a whole lot more. Smartphones typically have advanced day planners built into them as well as Internet access and the ability to downloadmobile appsthat enable the user to easily use and navigate some of the ‘Net’s most popular games [...]

An eBay app is amobile applicationyou use on yoursmartphoneto gain mobile access to eBay. You can use your eBay app to buy or sell items or monitor your listings via your smartphone. eBay apps are available for all the major smartphone brands, such as iPhone, Blackberry, and Droid.

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A mobile “app,” or application, is a software program you download on to your smartphone to increase the number of different ways you can use it. For example, you can download a Google mobile app that lets you use the search browser right on your phone. Or you could download a Facebook app that makes [...]

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Pay-per-click advertising(PPC) has long been a favourite tool of website owners when they want to drive targetedtrafficto their pages — traffic that converts to buyers.
Some marketers use PPC to send traffic to a site that hasn’t been ranked yet in the “natural” (unpaid)  search results, while others keep PPC in [...]

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No matter how great your product is, or how great your website looks, your online business will be left spinning it’s wheels unless the search engines know you exist… and your potential customers can find you in the search engines!
We wrote on Day One about giving your website a [...]

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If you want to make your website “sticky” — in other words, a site people want to return to again and again — your  focus should be on providing valuable content that your visitors simply can’t find anywhere else.
Visitors might not make a purchase the first time they stop [...]

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Now that we’ve finished up with the 2009 holiday season — anincrediblybusy time for manyonline businesses— it’s time to make sure your website is ready to serve your visitors and customers effectively in 2010!
We’ve noticed over the years that many e-commerce pros tend to neglect their sites  in favour [...]

For the next ten posts we’re devoting the InternetMarketing.com blog to giving you tips and tricks to get your online business ready for action, including…
… Site improvementsthat will increase your conversion rates — AND give your customers a better experience…

… Internet marketing techniques and strategiesyou can’t afford not to try, from optimizing for local search [...]

If 2010 is the year you launch your own successful home business on the Internet, here’s a great essay you should check out.It’s by Paul Graham, founder of a venture firm specializing in funding start-up companies. He recently interviewed a number of people who started their own businesses with his company’s funding. The main question he [...]

The first fold of your website is the part that’s visible without scrolling to visitors when they first arrive. It is the most valuable real estate on your site. This is what your visitors are looking at as they decide whether they want to stay on your site or go to another.
The first fold of [...]